Know Your Online Audience

If you write, you write web content—whether your field is articles, elearning, blogging, online marketing copy or intranet content development.

And if you write web content, you need to know your online audience. They're different! They have some very peculiar problems. If you know what the problems are, you'll know how to help.

What you'll learn from this 1-hour online course

1. How to write for readers under pressure: stressed, impatient, skeptical and disoriented.
2. How to edit web content for selective, active readers
3. How to edit web content for all readers, regardless of their computer set-up.
4. How to edit web content for readers with different physical abilities.

Requirements

Prerequisites: Open entry.
Start date: Start any time. Study at your own pace, own place.
Assessment: 1 online test.
Duration: 1 hour study. Access to the course for 1 month.
Qualification: PDF Certificate emailed to those who pass with 70%.

No risk, 3-month money-back guarantee

Option 1: One course, US$49.00

Option 2: 10-course Diploma, US$199.00